Hi! I’m Caitlin.
Writer, content creator, travel + book lover who creates intentional creative content for heart-centered, globally conscious people and brands.
What I Do + Who I Am
By day, I run my own creative consulting business. I’m a writer, content creator + digital marketing consultant (here’s a little more about what I do).
By night, I still love to write. Check out my blog here. And I’m currently working on my first book—really excited about that!
Equality, travel and a good laugh are my three favorite things. I’m extremely passionate about social justice, wellness, and creative living (meaning doing your own thing, not just what society expects of you). I’ve been all over the world and live in Evanston, IL (just north of Chicago) with my overly friendly pup Tula.
Why I Do What I Do
I’m multi-passionate and I’ve followed my own path, all with one ultimate goal in mind: to use my talents + creativity to help others. Because life is way too short to not do what you love!
With lots of luck (and dedication), I turned my passion into my day job. I realized that by working with all different types of people from around the world, I have a bigger impact and more freedom—and that’s really important to me. I can use my resources to give to the causes and people I care about and live a balanced life I love. Also, I can work in my pajamas.
What I’ve Done [My Experience]
I currently do marketing and creative consulting work with a lot of authors, coaches, and wellness + spirituality brands. I’ve spent a few months in Peru, a month in Bali, and have traveled all over Europe, SE Asia, and the Caribbean.
Some other fun facts:
- I’ve worked in an orphanage in Peru, a home for teen moms in Cusco (also in Peru), and a community development program in a small village in Costa Rica
- I ran a social services program at a food pantry on the north side of Chicago. I had zero boundaries and made many friends.
- And I worked with moms on the south side of the city in Woodlawn and Englewood, two of Chicago’s most notorious neighborhoods. Everyone was lovely to me, don’t believe anything you hear on the news, and we literally built a Peace Mural there—my name is on it.
- I also worked at two ad agencies. I loved my co-workers but was unimpressed by my cubicle.
- And I managed digital communications for two international hunger organizations.
- And I worked in an elderly home for a hot minute because I love old people, but obviously, that didn’t pan out.
Basically, I like to do my own thing and follow what lights me up. And so far, it’s been an adventure! 😉
Before this, when I was a “team player” working at an ad agency, I worked with awesome people—but felt like something was missing from my life. Like I felt my soul being sucked from my body in my cubicle. So, I decided to take a (ginormous) leap of faith.
I made a plan and saved my dinero, left my job, and got on a plane to Peru. Where I spent a few months at an orphanage and home for teen moms, followed by a few weeks in Costa Rica too. I planned the whole experience myself (calling it my “voluntourcation”)…and it was a game-changer.
When I came back to the U.S, I knew I had to make a change in my life. I started doing creative consulting work while also working at local charities. That’s when I wanted to “save” the world, specifically the city of Chicago, all by myself.
Eventually, I decided to start consulting full-time (mainly because I just couldn’t keep up with doing everything. Burnout is real and I had to slow down). My unique background has given me the experience to work with all different types of people and groups from around the world.
What I Believe
I believe all people are equally deserving.
Equality is the guiding value in my life and I wish that was mandatory for every human. I’m not really into competition and I believe the world is in need of an Extreme Makeover in many ways. But I love to connect with people and learn about the positive things they are doing. It’s so important to focus on the good stuff! And it’s also important to acknowledge and do something about the not-so-good stuff. You know, so all people can be treated equally.
I believe there is enough for everyone.
There’s enough to go around, we just need to reallocate our resources. This world is abundant and everyone deserves to have all their needs met. And there are so many kind and generous people making that happen. So, let’s keep it up!
I believe change comes from within.
True, lasting change happens within each person and has a ripple effect on the world around us. By doing whatever we’re truly good at, we’re sparking change within the people we reach. That’s exciting and it’s how the world around us improves – person by person.
Want to connect?
If you’re looking for support, see how we can work together. Book a free 30 minute consult with me here. Sign up for my emails here. I love connecting with new people too! Get in touch with me here. I also spend (probably too much) time on Instagram, even with the new timer feature—so let’s be friends there too!
Wishing you all the best,